If there is one goal that is common to all businesses it surely has to be generating leads. Leads help you grow your business and prevent your sales figures from dropping due to attrition of past customers. The way businesses generate leads and follow them often dictates their success. But in a world where your competitors are using every possible digital marketing technique to generate more and better leadership, you have tough competition to handle. If you haven’t tried it yet you can make use of polls to generate leads. Businesses that have used polls to generate leads have experienced up to 500% growth in a lead generation.
The reason why polls are such an awesome way to generate leads is thanks to them being interactive. If you have used a static form on the contact page of your website or merely mentioned your contact details at the end of a blog post you’d know how difficult it is to encourage users to share their contact details. These strategies have an extremely low rate of success and unless a user has made up his/her mind to buy your products or services they would seldom share these details. Since polls engage users actively you can generate better leads and also expedite the process.
Make A Poll Using Poll Maker
Creating a poll on your website is a super easy period.
To make a poll all that you need to do is choose a robust online poll maker. These tools have been designed to address the needs of businesses that want to create and integrate polls on their website fast and start generating leads immediately. You will have dozens of templates to choose from and you can customize them and add branding elements in quick time.
There are no codes or write or bugs to deal with as the entire coding process is automated. You’d be able to integrate a lead generation form easily and in a creative way to arouse desire and interest in the minds of your target audience. All it takes is just few minutes of your time to create a poll using poll maker. Being super easy these tools let you add fresh polls to your website on a daily basis and engage your users actively.
Advantages of Using Polls
- Engagement factor…
Anything that engages users have higher chances of lead generation. When you make a poll using an online poll maker you’d be able to engage your users and thus improve the scope of lead generation. Also, polls expedite the lead generation process and hence your team would have the constant supply of leads to follow.
- Widest visibility on the site…
Users seldom visit the contact page of your website or landing pages relating to product and services get only get a fraction of your total traffic. Polls, on the other hand, enjoy the widest visibility. You can use them on your home page and grab maximum eyeballs or make them a part of your widget section for site-wide visibility.
- Qualified leads…
If you are dealing with a wide range of products and services apart from generating leads you also need to segregate them. Polls make it easy for you as depending on the question that is used for lead generation you would get insights on the products or services your user is interested in. This eases the job of your sales team and lets them earn you higher conversion rate.
To conclude polls are one of the smartest ways of generating new and qualified leads for your business. And the fact that they are easy to create and launch adds to the many advantages that they bring to the table.
Eric Jones is a seasoned marketer who has effectively used interactive content such as polls, quizzes, and surveys to promote brands and increase interaction between customers and businesses. He has been pursuing tailored campaigns that are targeted towards improving brand recognition, engagement, and sales. As an active blogger, he continuously writes about the use of new digital marketing techniques.